Valipour, H. ., Birjandi, H. . and Honarbakhsh, S. . (2012) “The Effects of Cost Leadership Strategy and Product Differentiation Strategy on the Performance of Firms”, Journal of Asian Business Strategy, 2(1), pp. 14–23. Available at: http://www.archive.aessweb.com/index.php/5006/article/view/4016 (Accessed: 16 May 2025).